Easy Tech Tuts
Google Sheets

How to Add Products to Google Merchant Center and Google Sheets

By Impran M N

Listing products on Google Shopping starts with getting your product feed formatted correctly, and Merchant Center Next offers a Google Sheets template to make that easier. This guide covers creating a data source, filling in required attributes like price and image links, and setting up automated syncing.

01Create a new data source

In Google Merchant Center Next, start a new product data source for your feed.

02Choose the Google Sheets template

Select the option to generate the official Google Sheets feed template.

03Understand required attributes

Review the mandatory fields, including ID, title, description, price, and image link, to avoid formatting errors.

04Enter your product data

Fill in accurate product details and image links for each item in your inventory.

05Configure the fetch schedule

Set up an automated daily fetch schedule so your feed stays synced with the spreadsheet.

06Run the first sync and check for errors

Trigger the initial manual sync, then review the processing results and troubleshoot any disapprovals.

FAQ

Frequently asked questions

What attributes are required in the product feed?

Essential attributes include ID, title, description, price, and image link, all of which need to be formatted accurately to avoid errors.

Will my feed update automatically after the initial setup?

Yes, you can configure an automated daily fetch schedule so Merchant Center pulls updated data from your spreadsheet regularly.

What should I do if products get disapproved?

Check the Diagnostics tab in Merchant Center to identify the specific error, then correct the relevant attribute in your spreadsheet.

Do I need coding or plugins to use this method?

No, the Google Sheets template approach is designed as a no-code alternative for listing products on Google Shopping.

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