Easy Tech TutsHow to Discount a Product on Gumroad Easily 2026
By Impran M N
Running a promotion is a straightforward way to boost sales on Gumroad, and the platform gives you control over how the discount is structured. This guide walks through setting up an offer, choosing between a percentage or fixed-amount reduction, and sharing the resulting link with your audience.
01Open the offers and discounts section
From your product settings, find the area dedicated to promotional offers.
02Create a new offer
Start a new discount and assign it to the specific product or products you want to promote.
03Choose your discount type
Decide between a flat percentage off or a fixed cash reduction, depending on what fits your pricing.
04Set limits if needed
Add optional limits like maximum redemptions or an expiration date to control the promotion.
05Share your discount link
Copy the generated link and share it with your audience so they can check out at the reduced price.
Frequently asked questions
Can I offer a percentage discount instead of a fixed amount?
Yes, Gumroad lets you choose between a percentage-off or a fixed cash discount when setting up an offer.
Can I limit how many people use a discount?
Yes, you can set a maximum number of redemptions and an expiration date on your offer.
Do I need a coupon code for buyers to use the discount?
You can generate a direct discount link that applies the price automatically at checkout, without requiring a manual code.
Can I run multiple discounts at once?
Yes, you can create separate offers for different products or promotions simultaneously.
Watch the full walkthrough
The same steps, demonstrated on screen from start to finish.
