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Power BI

How to Add Images Into Visuals in Power BI (Tables, Cards & More) Easily 2026

By Impran M N

Text and numbers only get you so far in a report — sometimes a product photo, headshot, or icon communicates faster than any label. This guide covers how to bring images into Power BI visuals like tables and cards so your data has visual context. It's aimed at anyone building reports who wants them to feel less like a spreadsheet and more like a polished dashboard.

01Prepare an image column in your data

Your dataset needs a column containing image URLs or paths, since Power BI displays images by referencing a link rather than embedding a file directly.

02Mark the column as an image data category

Select the column in the Data view and set its Data Category to Image URL so Power BI knows to render it visually instead of as text.

03Add the field to a table or card visual

Drag the image column into a table, card, or similar visual, and Power BI will automatically display the picture instead of the raw URL.

04Adjust image size and layout

Use the visual's formatting options to control image height and row spacing so pictures stay proportional and the table remains readable.

FAQ

Frequently asked questions

Can I upload images directly into Power BI instead of using a URL?

Power BI's built-in image support relies on URLs, so images generally need to be hosted somewhere accessible rather than embedded as files.

Why is my image showing as text instead of a picture?

This usually means the column's Data Category hasn't been set to Image URL yet, which is required for Power BI to render it as an image.

Do images slow down report performance?

Large numbers of high-resolution images can affect load times, so it's worth using appropriately sized images, especially in tables with many rows.

Can I use images in cards as well as tables?

Yes, the same image data category works across cards and several other visual types that accept image fields.

Watch the full walkthrough

The same steps, demonstrated on screen from start to finish.