Easy Tech TutsHow to Create a Newsletter in HubSpot, Design & Setup Easily 2026
By Impran M N
HubSpot's email editor makes it possible to build a newsletter without touching code, from picking a starter layout to adding personalization tokens for each recipient. This guide covers the full workflow, including setting up your subscriber list and suppression rules, and testing across devices before sending. It's a solid starting point whether you're sending your first newsletter or refining an existing routine.
01Start a new email campaign
Go to the Marketing menu, open the Email workspace, and click Create Email, then choose the Regular campaign type.
02Pick a newsletter template
Browse the template gallery and select a clean newsletter starter layout to build from.
03Add your content blocks
Drag and drop blocks to insert your logo, images, and article copy into the layout.
04Personalize with contact tokens
Highlight text and use the personalize option to insert dynamic fields like first name or company.
05Configure settings and audience
Set your subject line, preview text, subscription type, and choose your target recipient lists.
06Test and review before sending
Send a test email and check the mobile and desktop preview panels before scheduling delivery.
Frequently asked questions
Can I personalize a newsletter for each recipient?
Yes, HubSpot's editor supports personalization tokens like first name or company name pulled from contact properties.
How do I make sure I'm emailing the right audience?
You choose targeted recipient lists and can set suppression parameters to exclude specific segments.
Does HubSpot let me preview the newsletter on mobile?
Yes, the editor includes multi-device preview panels so you can check how the layout renders before sending.
What's included in the settings tab for a newsletter?
It covers sender profile, subject line, preview text, and the legal footer components required for compliance.
Watch the full walkthrough
The same steps, demonstrated on screen from start to finish.
